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More and more people and businesses are online, so it’s natural to think Online Commerce is a gold mine for Online Marketers. Strangely enough it’s the opposite . You now need to be able to get the right visitor to ones site . This has led to extensive use of traffic driving methods such as Pay per Click or Optimised UK Search Engine Marketing . A… Continue reading

Everyone wants to have their site rank well in Google. And why not? Not only can Google send you a tsunami of free traffic - it’s also highly targeted, and it’s one of the surefire ways to drive business. The problem is, that exact same ideal is shared with thousands of your direct competitors.

This creates an environment where you’ll always be fighting, kicking and scratching to… Continue reading